Marketing Strategies

Client Gift Ideas
Design Strategies
Stephen Fowler

12 Affordable and Creative Client Gift Ideas

Gifting your clients something memorable creates a lasting impression and a meaningful connection. A thoughtful gesture is not just about giving them something expensive or flashy. Most corporate offices think that appreciating their clients takes a whole lot of budget and time.  The truth? It is not about the hefty

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PR Packages
Marketing Strategies
Stephen Fowler

PR Packages: How to Create Tips and Ideas

Influencer marketing – a new strategy of introducing people to your products directly through influencers. Influencers have thousands or millions of followers on social platforms; therefore, when a company sends a PR Package to them, they create product reviews, comparisons, and unboxing videos with remarkable customer-grabbing strategies and then share

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What-is-Packaging
Blog
Stephen Fowler

What is Packaging & Its Importance in Marketing

Packaging is an essential component when it comes to the marketing of products. Imagine you are manufacturing butter and now have to sell it to consumers. The foremost thought you will have as a manufacturer is how to make the product consumer-friendly. Beyond its mere purpose of wrapping a product,

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Retail-product-packaging
Blog
Stephen Fowler

How to Package Your Product for Retail

In recent times, the competition in product production has increased to an extensive level. Specifically, retail production has taken major marketplaces and played a significant role in capturing buyers’ attention, taking up sales, and conveying brand recognition. What makes an artefact more successful and prominent in the market, even though

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Retail
Blog
Stephen Fowler

How Retail Packaging Quietly Influences Purchase Decisions?

With no marketing campaign or branding strategy, only packaging can communicate your product, company message, and brand essence. So, when you do not have any other option, retail packaging markets your brand. The above discussion has confirmed that product packaging can influence customers’ purchase decisions. Customers can only be impressed

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Vape Cartridge
Blog
Stephen Fowler

Strategies to Maximize Shelf Appeal with Vape Cartridge Packaging

The battle for attention is fierce, as the first impression primarily creates the difference. Therefore, fighting to dominate the shelves and captivate the audience continues. As a vape cartridge brand, you must understand the rules of this business world and start the journey on the path where innovation and design

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Bottled Products
Blog
Stephen Fowler

Role of Packaging in the Branding of your Bottled Products

Are you struggling to make your mark in the competitive market with your bottled products? Let me be very straightforward; if you haven’t done your homework on packaging, you are never going to get noticed unless a genie comes out of each of your bottle. Imagine a retail store’s rack

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